If you want to have a real business, not just a hobby, that actually pays you, you’ve got to know exactly where your money’s going. Most people ignore their expenses until their bank account looks like a bad joke. Don’t be that person.
Start by tracking every single expense, no matter how small. Use an app, a spreadsheet, or a notebook—whatever you’ll actually stick with. The key is consistency. If you buy coffee for a client, pay for software, or get some print materials, record it. When you see where your cash actually flows, it’s way easier to spot leaks.
Next, group your expenses into categories: marketing, tools, supplies, travel, whatever applies to your hustle. This gives you a clear picture of what’s necessary and what’s just straight-up waste.
Every month, review your list. Is there a subscription you’re not using? Are you spending on “nice to have” tools instead of what actually moves your business forward? Cut the crap. Negotiate lower rates when you can. Shop smarter, and don’t fall for shiny object syndrome.
Profit isn’t about just making more money. It’s about keeping more of what you make. Track, analyze, and slash costs without mercy.
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